(Food-Beverage-News.Com, October 16, 2015 ) Auckland, North Island -- Leena Spices, a popular wholesaler and retailer of premium quality spice powder products in New Zealand, has recently launched its newest product line in Amazon.com international product retailer. The company has an extensive range of spice powder products and they are now introducing it all throughout the United States. All spice blends including Leena Spices Thai Yellow Curry Powder is made only from 100% pure and natural ingredients.
This New Zealand based company is taking a stance against ‘fake' or imitation spice powder blends found in various supermarkets. Leena Spices is urging customers to pay close attention to the list of ingredients at the back of the packaging when selecting spice blends. There is a known growth use of preservatives and additives such as artificial flavor enhancers and artificial coloring.
"We're surprised at what some blends are composed of and we are not only talking about artificial ingredients but also the amount of dilutions they incorporate in each packaging. The harmful effects of these products can have on the body is beyond what we have expected", said Harjit Irani, CEO and founder of Leena Spices.
"Nowadays, it's very hard to find all natural and authentic Indian spice blends that don't contain any artificial colors, flavorings and preservatives. Some of these additives may cause adverse effects for many people with allergies and chronic diseases. MSG is a prime example and really should be completely avoided at all cost. This is why we focus on creating a more traditional, authentic spice powder blends that provide an honest flavoring at its best", added Irani.
An example of a popular Indian and Asian spice powder blend that's often full of artificial flavors and coloring is Thai Yellow Curry Powder spice blend. Several companies selling this blend use artificial coloring and consistency to achieve the desired effect on the preferred dishes.
However, Leena Spice is going against the trend of diluting products by retailing its very own Thai Yellow Curry Powder Blend that's 100% pure and made of premium quality ingredients. Using only the best quality ingredients that are carefully blended that follows a traditional way of preparing. This spice powder blend promises to deliver a natural and authentic flavor without any harmful preservatives and additives.
About Leena Spices
Leena Spices is from New Zealand and provides natural and premium quality spice powders in resealable pouch.
