Organic Green Tea Waffles - using Enzo's Matcha Powder
(Food-Beverage-News.Com, August 07, 2015 ) Buffalo, NY -- Organic foods brand Enzo's Private Selection is celebrating their first year anniversary of selling organic green tea powder Matcha on Amazon by giving away highly discounted Matcha bags to the customers who qualify for this special deal. The aim is to provide more consumers with an opportunity to find out about the benefits of this food supplement for their overall health.
It has been more than a decade since the company first started selling and Matcha has quickly become their most popular product. The reason for that is the green tea powder is the main competition of so-called ‘superfoods' because it contains much higher level of antioxidants and also has a beneficial effect on both mental and physical health. Since the very start of their business the founders aimed to provide customers with the best quality on the market. Therefore the company has been purchasing the product from small local farmers who make their entire living from the land.
After building a successful reputation selling the product via their own website they decided to take their business to the next level by testing its potential under demanding rules and highly competitive environment that Amazon creates for the sellers. As Robert Cruzo, the company representative explains:
"We always knew that it will be a jungle out there. Amazon is very strict when it comes to product and service quality which is why they only keep the best merchants. As a company we understand and support this approach because you have to always give a hundred per cent if you want to earn trust of customers."
The alignment with Amazon values and the emphasis which the company puts on delivering high quality in terms of both their products and customer service has eventually brought them the results they hoped for. So far, the company has sold over 2000 bags worldwide and received over 250 five-star reviews from the satisfied customers. Also, they have achieved a higher level of interaction with customers which helped them to make improvements of product packaging. When it comes to identifying the customers need they also observed that many shared tips on what meals or drinks can be made with Matcha. As a result, the company started to share various recipes with customers via their Facebook account give a little inspiration to customers as well as everyone who is enthusiastic about organic foods diet.
On the other hand, one of the problems that became apparent from reading the buyers' comments was that a high price of the product. A quality Matcha powder belongs in the middle-range or even high price segment within the organic foods category. As one of the reviewers ‘Alexis' points out in her comment:
"Definitely expensive. Other than the price, this product is okay. To me, the taste is not as strong as expected from other reviews. It is a pleasant addition to any healthy smoothie. Worth a try if you are looking for an organic matcha powder."
As a result of a heavier price tag many consumers are discouraged from trying the product and decide to opt for cheaper options which are often less healthy. Consequently, they miss out on the great benefits that Matcha green tea powder brings to those who try it out.
Enzo's Private Selection would like to change that reality and therefore the brand has decided to celebrate their commercial success with a special promotion scheduled to start early next month. As a part of this deal the company plans to give away 100 bags of Matcha at a price of just $1. In order to qualify for the promotion the customers only need to sign up on enzomatcha.com/deal and they will be emailed the coupon code that will be valid for 24 hours. Every customer can sign up for free. The first 100 customers who submit their email details will get the product for the bargain price of just $1.
About Enzo's Private Selection
Before Enzo's Private Selection was found, it all started from a young man, named Enzo, needing the extra boost of energy to keep up with his college studies. The young man, meeting new people and traveling around Asia, found himself visiting a tea farm in Japan. After trying and tasting their tea, Matcha was discovered as a solution to coffee addiction and promoted by Enzo for its amazing health benefits.
