(EMAILWIRE.COM, March 16, 2012 ) Los Angeles, California – Most lingerie manufacturers spend a lot of time and effort coming up with fancy new colors, new styles and new ranges of underwear that while beautiful, aren't really practical for day to day wear.
They have unnecessary frills or bows; they are in loud prints or have bold patterns. While looking gorgeous on their own, these pieces don't work so well under clothes.
Worst of all, they are impossible to wear under sheer fabrics or light materials. Unless, that is, you want everyone to stare at your underwear.
This lack of suitable nude colored lingerie inspired two young women to set up their own lingerie manufacturing business, True Intimates, so that they and their friends could all find the perfect underwear to match their skin tones and complement, not detract from their outfits.
True Intimates has just launched its 2012 season of not one but six nude tones to suit all American women, regardless of their ethnicity.
And because this lingerie has been designed by women for women, each item in the 2012 range has been carefully designed to deliver exactly what a woman wants. These bras are comfortable while delivering the look that their purchasers want. The True Push up can enhance a woman's bust by a whole cup size, yet has been designed to be comfortable and to provide a smooth silhouette under clothes.
The True Convertible boosts cleavage and can be worn in a variety of ways: halter neck, crossover or traditional bra strap style which makes it the ideal bra for a whole variety of tops and dresses. The True T Shirt bra is padded and provides natural lift but without any seams at all; making it invisible under t-shirts and clingy dresses. The True Signature is the perfect bra for women who work long hours, it has an extra wide side support and can provide comfortable, all-day support and uplift without the back or shoulder ache you can get with other bras. Finally, there are three more playful bras, again, all in nude colors and all designed to be unobtrusive under your clothes: the True Camisole, the True Lace Demi and the True Half-Lace Demi.
The creators have also designed a full range of six brief styles to accompany their bra designs so that any woman, regardless of her age, size or personal style preference can find the perfect briefs to match her bra and have her own, beautiful, nude, lingerie.
But True Intimates is hoping to provide a boost not only to the confidence of American women by filling this gap in the lingerie market; it is also aiming to boost the economy. All True Intimates products are designed and manufactured here in the United States.
Not only that, but they are manufactured in a green and ethical way too; so that women buying this lingerie know that they are not only boosting the economy but they are helping the environment as well.
Most bra manufacturers use chemicals to stretch bra fabric and shape it over molded cups. True Intimates simply shapes the material gently over the cups without using chemicals. Plus all their printed materials are made from recycled paper.
True Intimates wants to celebrate the diverse range of American beauties by launching a range of lingerie that will enhance each woman's confidence in the beauty of her own skin and gently support and enhance her figure. That they also want to boost the US economy too is just another reason why we should all be wishing them not just a successful 2012 range, but many more successful ranges to come.
To find out more about the 2012 True Intimates range, and more importantly, how you can stock this ground-breaking new, all-American lingerie range visit: http://www.true-intimates.com
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About True Intimates
True Intimates was co-founded by two young women who saw the beauty in the diversity of skin tones and a stark lack of variety in nude shades in womenÂ’s intimate apparel. At True Intimates, we believe every woman should feel confident and elegantly subtle. Our line faithfully maintains a consistent focus on enhancing every shape, size and shade. The true essence of beauty drives our line of products to the perfection all women wearing our lingerie deserve.
We embrace the diversity of people all around the world, which is reflected through the sumptuous tones we offer. With our carefully chosen five-shade coloring system, any woman can match her skin tone, perfecting and supporting her shape.
True Intimates is manufactured by expert lingerie specialists in downtown Los Angeles. We pride ourselves in providing quality garments while maintaining a high standard of ethics. While most bra fabric is stretched over molded cups using chemicals, our fabric lies perfectly smooth over molded cups without the use of chemicals. The shades offered in our line are named after the trees that inspired their colors – and we use recycled paper on our printed materials to help save them!
Our belief is that an U.S. company can provide American-made beautiful, elegant lingerie using an ethical, eco-friendly approach.