(Food-Beverage-News.Com, February 06, 2018 ) According to the report Infant Nutrition, published by Market Data Forecast, the North America market is projected to reach USD 26.15 billion by 2021, at a CAGR of 6.51% from 2016 to 2021.
Adhering to the quality standards is an absolute essential in the Baby Food Market. It is observed that majority of the trends in this market primarily focus on the benefits rather than risk mitigation. Presently, these three trends are dominating the market namely, innovative package design, organic options and products providing specific health benefits focused on children’s physical and cognitive development.
North America Infant Nutrition Market: Drivers & Restraints Infant Nutrition market in this region is driven by factors like expanding cities due to urbanization, increasing number of working mothers and rise in disposable incomes leading to increase in spending power per baby in emerging economies among others. On the other hand, the potential risk of allergies, autoimmune diseases coupled with psychological inhibitions regarding the infamy of packaged baby food are few restraints of the market.
North America Infant Nutrition Market: Segmentation By Product • Introduction • Follow-on milk formula • Starting milk formula • special milk formula • Toddlers milk formula By Distribution Channel • Introduction • speciality outlets • Super markets • Online • chemist/pharmacist/Drugstone • Others By Geography • North America o United States o Canada
North America Infant Nutrition Market: Overview Parents in this day and age prefer to use products that are easily compatible with their hectic lifestyles and their heightened awareness about the world problems usually makes them choose products that are environment friendly. Convenient “on-the- go” packaging with clean labelling coupled with the characteristics mentioned above can really chart a very high growth trajectory for a product in this market.
Add to that the rising awareness about the importance of health among the parents compels them to meticulously examine the product quality before buying it. As a result, there is an observable shift in the market towards organic baby foods and other such products that claim to enhance child’s cognitive and bone health. The aforementioned factors have had a considerable effect on the major manufacturers competing in the complex Infant Nutrition Market.
North America Infant Nutrition Market: Key Players Some of the major companies dominating North America Infant Nutrition Market are FrieslandCampina, Nestlé S.A., Abbott Nutrition, Meiji Holdings Co. Ltd, Mead Johnson Nutrition, Pfizer Inc., Synutra International, Inc., The Kraft Heinz Company, Beingmate Baby & Child Food Co. Ltd, Groupe Danone among others.
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