(Food-Beverage-News.Com, May 26, 2017 ) "Cater Insight: Foodservice in Romania", published by Publisher provides extensive insight and analysis of Romania's Foodservice market over the next five years (2016-2021) and acts as a vital point of reference for operators or suppliers.
Romania's foodservice profit sector is set to grow at an accelerated CAGR of 3.3% between 2016 and 2021. The Romanian market is becoming an increasingly attractive environment to international foodservice operators, with strong economic growth and a growing middle class being a notable contrast to other stagnant European markets. Previously infrequent and desirable luxury foodservice occasions are becoming more regular, with 41% of young consumers having visited a coffee shop in the past week. Consumers, particularly younger urbanites, are also taking a greater interest in branding, benefiting American operators and the aspiration lifestyles they represent.
- Recent substantial economic growth has fuelled an expanding middle class across Romania, opening up the potential for greater out-of-home meal occasions among consumers. - Increased interest in American brands and the aspirational lifestyles they represent are gaining popularity among younger, image conscious urbanites. This significantly benefited trendy brands such as Starbucks, which holds a 14% share of the coffee and tea shop market. - A consumer trend towards "healthy indulgence" has facilitated the rapid growth of health focused QSR operators such as Salad Box, although there is evidence to suggest a notable attitude-behavioural gap still exists in the market.
Reasons to buy
- Specific forecasts of the foodservice market over the next five years (2016-2021) will give readers the ability to make informed business decisions through identifying emerging/declining markets. - Consumer segmentation detailing the desires of known consumers among all major foodservice channels (QSR, FSR, Coffee & Tea shops, Pubs, Clubs and Bars) will allow readers understand the wants and needs of their target demographics. - Relevant case studies will allow readers to learn from and apply lessons discovered by emerging and major players within the Romanian foodservice market.
Companies Mentioned: McDonald's KFC Salad Box Domino's Pizza Subway SpringTime Spartan Soup Up! Pizza Hut La Placinte Trattoria IL Calcio City Grill La Mama Starbucks 5 To Go Zvon Café Tucano Coffee Second Cup Origo
