(Food-Beverage-News.Com, March 11, 2015 ) Dallas, TX and Sydney, Australia -- Food colors can be used in the form of natural or synthetic in various food industries. Initially, synthetic colors dominated the market, while natural colors were at the introduction phase. Currently, the market trend is gradually growing for natural colors, which brings about awareness related to health safety.
Natural colors provide various health benefits as they are extracted from natural sources such as fruits and vegetables. Anthocyanins, carotenoids, caramel, betacyanins, and phenolics are different types of commonly used natural food colors. FDA regulated synthetic colors include Red#40 (Allura red AC), Red#3 (Erythrosine), Blue#1 (Brilliant blue FCF), Blue#2 (Indigotine), Green#3 (Fast green FCF), Yellow#6 (Sunset yellow FCF), and Yellow#5 (Tartrazine). The cost to produce synthetic colors is comparatively lower than that of natural colors and is sold at competitive prices that increase the consumers’ preference while they purchase the same.
The Asia-Pacific food and beverages colorants market is dominated by Australia and New Zealand, followed by Japan and China. In the Oceanic countries market, the positioning of food products is based on convenience, health, and value for money. Their incomes have steadily increased over a number of decades, which is why the expenditure on food and food colors has also increased.
Hence, the food color market has grown. Food Standards Australia New Zealand is the major regulatory agency for food colors for both the countries. The Asia-Pacific food and beverages colorants market is a competitive market, with firms such as FMC Corporation (Us), Chr. Hansen (Denmark), Naturex SA (France), and Sensient Technologies Corporation (US) among others, which are expanding their market share in the Asia-Pacific region. To gain a competitive market share, these companies are adapting numerous market strategies that include innovative product development, partnerships, mergers & acquisitions, and expansion of existing facilities. Apart from these companies, there are large numbers of small firms present in Asia-Pacific market.
Scope of the Report
This research report categorizes the Asia-Pacific food and beverages colorants market into the following segments and sub-segments:
ReportsnReports.com is your single source for all market research needs. Our database includes 100,000+ market research reports from over 95 leading global publishers & in-depth market research studies of over 5000 micro markets.
