Greek yoghurt is also known as strained yoghurt. It is produced by removing the whey content of the milk to give the yoghurt a unique taste. It is consumed directly or is used for the preparation of other food products. The other uses include in marinade preparation, bakery products, smoothies, dips, salads etc. The higher protein content than any other regular yoghurt drives higher attention from the consumers towards Greek yoghurt. In addition, features including lower sugar content and low sodium makes it a preferred healthy choice.
Major Key Players:
The key players profiled in the Greek Yoghurt market are as Nestle (Switzerland), Danone (France), Chobani (U.S.), Jalna Dairy Foods Pty Ltd. (Australia), General Mills, Inc. (U.S.), Stonyfield Farm, Inc. (U.S.), FAGE International S.A. (Loxembourg), Erhmann AG (Germany).
Greek yoghurt is mainly used in Yogurt Parfait and specifically during the breakfast
Top five importers of Greek Yoghurt are China, Venezuela, Algeria, U.A.E. and Oman
Greek Yoghurt market has been segmented on the basis of flavor which comprises of plain, strawberry, raspberry, peach, cherry, pineapple, mango and others.
Greek Yoghurt has been segmented on the basis of specialty type which comprises fat free, cholesterol free, low fat, low sodium, sugar free and others.
Greek Yoghurt has been segmented on the basis of distribution channel which comprises hypermarket and supermarkets, Convenience stores, retailers, e-commerce and others.
Greek Yoghurt has been segmented on the basis of application which comprises dips, desserts, sauces, breakfast accompaniments, bakery products, dry mixes and others
The Global Greek Yoghurt market is segmented into North America, Europe, Asia Pacific, and rest of the world (ROW). Among these North America region has the major market share followed by Europe. U.S. is one of the major exporters of Greek yoghurt. After U.S., Australia and France are the major exporters of Greek Yoghurt which exports the products to Middle East and African countries. Asia Pacific region is emerging market for Greek Yoghurt manufacturers due to the increasing demand of healthy products and increasing health concerns amongst the population. Belarus, Russia are expected to expand their market share for Greek-yoghurt.