(Food-Beverage-News.Com, November 17, 2017 ) Middle East and Africa Electrolyte Drinks Market is worth USD xx million in 2016 and estimated to grow at a CAGR of xx.xx%, to reach USD xx million by 2021. The Middle East and Africa Electrolyte Drinks market is developing at an exceptionally quick pace.
An electrolyte is a substance that creates an electrically conducting solution when mixed in a polar dissolvable, for example, water. The electrolyte isolates into cations and anions, which scatter consistently through the dissolvable. Electrically, such a solution is electrically neutral. In the event that an electric potential is connected to such a solution, the cations of the arrangement are attracted to the cathode that has a lot of electrons, while the anions are attracted to the terminal that is a short of electrons. Electrolyte drinks are chemically treated drinks that form ions in body fluids. Electrolyte drinks have transitioned from being niche products to one of the fastest growing products across the globe.
The significant driver is the Rise in health awareness, and change in consumer lifestyles. Also rise in demand for convenience beverages, rise in sports activities, increase in income, and increase in urbanization in developed and developing nations is boosting this industry. However, surplus use of electrolyte drinks has been linked to health risks such as frequent urination, sleeplessness, and abnormal heart rhythms, which is a major restraint limiting the growth of this industry market.
The Middle East and Africa Electrolyte Drinks market size is segmented on the basis of product Type, sales channel and region. Based on product type the market is segmented into natural and artificial. Based on sales channel the market is segmented into independent retailers, convenience stores, specialist retailers, and online retailers.
Geographically, market is further segmented into Middle East and Africa. Middle East and Africa has an untapped market and key players are slowly expanding to this region which is the main reason for the growth of market in this region.
Pocari sweat, Gatorade, Danone, Wahaha Jihuo, Powerade, Powerade Zero, PediaLyte, Nongfuspring Jian Jiao, Nuun and PURE Sports Nutrition are the leaders in the Middle East and Africa Electrolyte Drinks market.
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