(Food-Beverage-News.Com, February 04, 2015 ) Tolland, Connecticut -- Victory Life Brands has released a new product, PopCreations Silicone Ice Pop Molds, under its Kitchen Victory brand. These flexible tube-shaped molds offer families a convenient way to create their own healthy, delicious ice pops right at home. Victory Life Brands co-owners Matthew and Heather Ferretti developed PopCreations Silicone Ice Pop Molds with health-conscious consumers in mind. They claim, "Like us, more and more people have been avoiding processed foods. With PopCreations, families can easily create their own healthy recipes for ice pops without the added sugars, colors and preservatives found in store-bought versions."
These novel push-up style ice pop makers have tight-fitting lids which prevent leakage while freezing. This design feature allows the molds to be stored in any position without the need for a popsicle stand, saving freezer space. The lid serves a second purpose: portion control. Uneaten portions may be saved for later by simply replacing the cap and returning the ice pop mold to the freezer.
PopCreations Silicone Ice Pop Molds are made with high quality, BPA-free silicone, making them extremely durable and dishwasher safe. According to Ms. Ferretti, "Our market research shows the demand for silicone that passes the ‘pinch and twist' test. We noticed that certain bloggers specifically seek out silicone kitchen products meeting this standard. For that reason, we partnered with a manufacturer who could produce our ice pop molds using a particular silicone that doesn't turn white when it's pinched. It not only meets FDA standards, but more rigorous European standards as well."
An eco-friendly alternative to traditional ice pop makers, PopCreations Silicone Ice Pop molds bypass the need for disposable wooden popsicle sticks. Their design provides another benefit over traditional stick-supported frozen pops, says the company: "As the ice pop melts, drips funnel back into the mold instead of on the hands."
PopCreations can also be used for storing snacks, which makes them an environmentally-friendly substitute for disposable plastic baggies. "Things like goji berries, almonds, pumpkin seeds, shredded coconut and trail mix can be kept in the molds and are perfect for eating healthy while you're on the go," states Ms. Ferretti. She also describes how PopCreations can be used to freeze yogurt for lunch box storage: "Instead of buying expensive, sugary, artificially flavored and colored yogurts that come in disposable pouches, you can freeze a healthier yogurt in PopCreations. Once it's time for lunch, the yogurt will be soft and ready to eat."
A copy of the company's 50-recipe e-book, "PopCreations Book of Frozen Treats," is included with each order. In addition to family-friendly recipes -- all of which are gluten-free -- the book includes recipes for making cocktail ice pops as well as "pup-pops." Sold in sets of 6 vibrant colors, PopCreations can make it easy for family members to differentiate between the flavors of their favorite treats.
About Kitchen Victory
Kitchen Victory, a subsidiary of Victory Life Brands, produces premium quality tools to enhance the kitchen experience of home cooks. Its products, such as PopCreations Silicone Ice Pop Molds, can be purchased through its Amazon.com storefront.
