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India Feed Additives Market is forecast to reach a market value of INR 11,810 crores in 2026

(Food-Beverage-News.Com, October 16, 2019 ) Feed Additives are the ingredients or supplements that are incorporated into feed to improve the nutrient content of animal feed, thus enhancing nutritional availability to livestock. These are used by livestock growers to improve animal health and to imDprove dairy and meat production. The additives that are mostly used in animal feed include antibiotics, anti-infectives, paraciticides, and others.



Increasing Feed Production is supporting feed additives market

Rising demand for feed production is driving the growth of feed additives in the country. Government schemes and subsidies for promoting livestock health and production activities are the main reasons for the industry growth. Growing need for meat products and increasing livestock population are the key factors driving the demand for feed production. For instance, in 2018, Compound feed production in India has been increased to 38.7 million tonnes from 34.2 million tonnes in 2017. Feed industry in India is gradually evolving into an organized sector and the feed manufacturers are increasingly using modern and sophisticated methods that seek to incorporate best manufacturing practices. The increasing facility expansion for feed production with high quality additives by the companies is driving the Indian feed additives market in the recent years. For instance, in June 2018, Nutreco has formed a joint venture with West Coast Group to meet growing demand for Indian aquaculture feed market. The companies are planning to build a feed production facility with a capacity of 100,000 Metric tons in west India and the plant is expected to open in 2020 in a phased manner. In January 2018, Cargill has introduced its first feed mill dedicated to high quality Fish feed. The mill is located in Vijayawada and provides high-quality aqua feed solutions. It is an initial step by Cargill’s to develop its aqua feed business in India and across Asia.



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Minerals are leading the India Biofuel Additives Market by Additive Type

With a share of over 29% in terms of sales value, minerals is dominating the India feed additives market in 2018. The lucrative growth rate of 5.2% estimated over the forecast period owing to its utilization in dairy, poultry, and aquaculture feed will help minerals to hold its dominance till 2026. India is world’s third largest fish producer after China and Indonesia. Whereas Shrimp farming is the booming livestock sector in India, which has been witnessing steady growth in the exports. The production of shrimp has rose to 600 thousand tons in 2017-18 from 500 thousand tons in previous year. With the improvement in area of cultivation and better farm management practices, shrimp production is expected to touch 700 thousand tons in near term. Moving forward growing meat demand, improving middle class income levels in the country and better farming techniques will likely to rise production of livestocks, wherein this will directly contribute to the demand for essential nutrients like minerals in the feed.



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Competitor Landscape

India feed additive market is slightly fragmented with one third of the market is occupied by major players, while remaining market is occupied by small and mid-range companies. Indian animal feed market is one of the global major and fastest growing feed additives market. Major companies have been extensively involved in product launches and plant expansions in order to capture the market. India aquaculture sector is one of the dynamically growing livestock sector, especially shrimp which is mainly export oriented. According to Marine Products Export Development Authority (MPEDA) figures reveal that India exported 35,000 tons of value added products, worth USD 350 million, to the US market in FY18, registering a 40% growth over the previous year. Hence aquaculture is one of the prime area where feed additive manufacturers have been focusing. Also feed additives sales will likely to witness higher growth rate in this space. Probiotic feed additives is one of the area where higher growth rate will likely to be witnessed, as it is effective way of altering gastrointestinal flora, thereby improving animal health and productivity. New product launches, business expansions, investments are the key strategies followed by major players in the India feed additive market in the recent years.

Key Market Players

Some of the key players in the India feed additives market include Alltech, Evonik Industries AG, Bayer AG, Zydus Cadila, Zoetis, Boehringer Ingelheim India Pvt. Ltd., Elanco Animal Health, and MSD Animal Health. These companies are focusing on expanding their presence globally by launching new product in global as well as domestic market. For instance,

• In July 2017, Evonik have introduced probiotic GutCare PY1 in India. GutCare PY1 has a positive effect on the healthy balance of bacteria populations

• In March 2017, Evonik have introduced probiotic Ecobiol. Ecobiol is designed for the use in poultry production and aquaculture. The product was acquired by Evonik from the Spanish company NOREL S.A. in 2016.

• In June 2018, Nutreco have partnered with Mumbai-based West Coast Group to supply the growing Indian aquaculture feed market. The companies is planning to build a feed production facility in west India to supply to aquaculture farms in the region. The plant is expected to open in 2020.



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